NYW Modernizes Food Distribution with Odoo ERP and Bista Solutions
A Bista Solutions Case Study
Overview
- Name of Company: NYW
- Country: Brooklyn, NY, USA
- Number of Odoo Users: 50 (across 3 warehouses)
- Industry: Food Distribution
- Implementation Partner: Bista Solutions Inc.
- Services Offered / Apps Implemented: Sales, Inventory, Purchase, and Accounting
Introduction: The Story Behind NYW
NYW is a well-established food distribution company based in Brooklyn, NY, known for its deep roots in the Chinese-speaking community and its strong operational presence across three warehouses. With a multilingual team and a legacy of dependable food supply operations, NYW plays a vital role in the regional distribution of various food products.
As customer demand and operational complexity grew, NYW realized its legacy Chinese-language-based software could no longer support its goals. Month-end accounting was difficult, real-time inventory visibility was lacking, and day-to-day operational processes were burdened with inefficiencies. It was time for a modern ERP that could support their next chapter of growth.
The Challenge: A Legacy System Holding Back a Growing Business
NYW’s previous system, while functional, was highly customized and limited in both scalability and modern capability. Their operations team struggled to get accurate inventory costing, timely reports, and streamlined data visibility. As the company expanded, these gaps created significant friction, particularly in accounting and order fulfillment.
Month-end closing was slow. Reporting wasn’t always accurate. And without a system that could manage catch-weight items or real-time updates across three warehouses, critical decisions were often made with partial information.
The Challenge: A Legacy System Holding Back a Growing Business
NYW’s previous system, while functional, was highly customized and limited in both scalability and modern capability. Their operations team struggled to get accurate inventory costing, timely reports, and streamlined data visibility. As the company expanded, these gaps created significant friction, particularly in accounting and order fulfillment.
Month-end closing was slow. Reporting wasn’t always accurate. And without a system that could manage catch-weight items or real-time updates across three warehouses, critical decisions were often made with partial information.
The Search for the Right Solution: A Need for Modernization
Looking to digitize their processes and eliminate manual work, NYW began researching ERP solutions. They discovered Odoo ERP: an open-source, modular platform capable of handling their complex requirements, including multilingual support, custom workflows, and multi-warehouse operations.
However, NYW knew that the ERP itself was only part of the equation. They needed a partner who could truly understand their unique needs, support their team across time zones and languages, and customize Odoo to reflect the intricacies of the food distribution business.
Choosing Bista Solutions: Communication, Customization, Commitment
NYW came across Bista Solutions while searching for top-rated Odoo partners. What stood out wasn’t just Bista’s track record–it was their flexibility and ability to work across language, cultural, and time zone barriers. From the very first conversations with Shahid (Head of Global Sales) and Priyesh (Director of Implementation and Project Manager) at Bista, Jessie (Operations Manager) and Nancy (Accounting) saw that this was more than a vendor–it was a partner.
NYW selected Bista Solutions because of:
- Their deep Odoo expertise
- Proven ability to deliver highly customized solutions
- Willingness to accommodate NYW’s weekend and night-time availability
- Strong communication throughout high-pressure implementation cycles
With a clear goal in mind, Bista Solutions and NYW began their journey together.
Implementation Journey: Building a System as Complex as the Business Itself
With Priyesh visiting onsite for discovery and the remaining implementation done 100% remotely, the project was a joint effort across time zones. Under Bista’s leadership, NYW’s processes were mapped, reviewed, and implemented in Odoo V17.
Modules Implemented
- Sales
- Inventory
- Purchase
- Accounting
Custom Features & Enhancements
- Catch Weight Handling: Support for variable-weight food products
- Weight-based Pricing & Scanning: Multi-barcode scanning and ticket generation
- Delivery Routing: Zone-based delivery day assignment + driver/truck management
- Permissions & Reporting: AR/AP restrictions, custom reports, and advanced user controls
- Invoicing & Automation: Auto-invoicing, multi-invoice allocation, and reset-transfer features
- UI/UX: Idle user auto-logout, customized headers/footers, print previews, and email templates
Throughout the implementation, challenges arose–from language differences to time zone misalignments. NYW operated without weekend breaks, so Bista adapted. The team worked late nights and full weekends for several weeks, showing continuous commitment. Weekly syncs, emergency Skype threads, and crystal-clear video demonstrations helped ensure smooth alignment across the board.
Results: A Smarter, Scalable Operation with Odoo
Since going live after six months of implementation, NYW has experienced a noticeable shift in daily operations. Their processes are more connected, their reports more reliable, and their decision-making backed by real-time data.
Key Improvements
- Accurate inventory costing and accounting
- Improved order management and fulfillment tracking
- Real-time inventory visibility across warehouses
- Simplified month-end reporting
- Optimized route and delivery management
- Full catch weight and weight-based pricing support
- Enhanced security and permissions for different roles
Team Training and Support
Jessie and Nancy were trained directly by Bista during UAT. From there, they led the on-site training for the broader team, ensuring knowledge was passed down efficiently. Today, Bista continues to support NYW post-go-live and is also in the process of implementing Odoo for another company under NYW’s umbrella.
In the Client’s Words
“Jessie and I are excited about our new system. Without your team, we will not be able to make it this far. We truly appreciate the attentiveness and the quality of work that you and your team were able to provide us thus far.”
— Nancy, Accounting at NYW
Conclusion: The Right Partner Makes the Difference
NYW’s story highlights the transformative power of the right ERP system–but more importantly, the right implementation partner. By working with Bista Solutions, they were able to overcome language, legacy, and logistical challenges to unlock a system that finally supports their scale, complexity, and future growth.
About Bista Solutions
Bista Solutions is a leading digital transformation and business automation company, specializing in ERP implementation, integration, and support. Recognized as one of the top Odoo partners in North America, Bista helps organizations across industries like distribution, manufacturing, retail, and healthcare streamline operations, increase efficiency, and scale smarter.
Thinking about implementing Odoo ERP? Contact Bista Solutions today for a free consultation here.